7 Comments
User's avatar
Gin's avatar

Brilliant and thoughtful -- not garbage!

Wayne Hetherington's avatar

I love the fact that phase 2 is represented with a brown arrow! 😂 Somehow I think that was not accidental.

Joe Lazer (FKA Lazauskas)'s avatar

George Lucas talks about a very similar cycle, which I wrote about in Super Skill! Love this.

Shane Snow's avatar

Yep, that was my original garbage cycle talk (at the Contently Summit!). It all always comes back to Star Wars

Tim Boudreau's avatar

Substack may skip some aspects of garbage, but it does encourage low information density content - it seems like 75% of that posts I see were created simply because the platform encourages constant content production whether there is anything to say or not, and many such posts would be more usefully combined into one with some meat on the bone.

It’s not the only medium that does that - I remember quipping to my wife while reading Thinking Fast and Slow “It’s like one Malcolm Gladwell or Thomas Friedman book every three pages!”.

But it does have its quality-reducing incentives.

Brandon's avatar

Amazing breakdown my man